Irene Hoffman Design & Advertising

to paraphrase the great paul rand, i strive to add value and meaning; to illuminate, clarify and simplify; to dignify, dramatize, and sometimes even to amuse.

I am a multi-disciplinary communications designer based in Santa Barbara. My work encompasses graphics, identity, and copywriting, brand strategy and positioning, print and digital design and advertising. The experience of having lived in three distinct cultures – the USA, UK, and Slovenia – inspires my work which is described as clean, idea-driven and engaging.

There are many projects that haven’t yet made it to the website yet. so if you would like to see more examples, please contact me.